Myzone delivers a wearable and digital technology solution for the fitness industry. The wearable fitness tracker shows and rewards effort when you exercise. Myzone displays real-time heart rate, calories, and intensity with five simple color-coded personalized zones. The telemetry can be displayed collectively in group settings and exercise classes, or individually direct to your smartphone via the Myzone app. The app allows engagement, motivation, and communities to flourish. Myzone amplifies the group exercise experience; it provides valuable data for small group and personal training departments with built-in challenges, personal goals, gamification, and an online social community. Users are motivated to sustain physical activity through a fun, engaging, and inclusive platform. Represented by over 1 million users in over 6,000 facilities in 65+ countries and translated into 19 languages, Myzone is used by health and fitness clubs, corporate wellness sites, educational establishments, or anyone wanting to track their physical activity throughout their fitness journey. For more information, visit http://www.myzone.org/.